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Dave Grohl plays Rock Werchter with guitar full of fans’ autographs

For most music fans, a guitar signed by a rockstar is the ultimate memorabilium. But to surprise Dave Grohl, Belgian radio station Studio Brussel turned this practice around. It asked festivalgoers at Rock Werchter to put their autograph on a guitar, which was then given to Grohl. The Foo Fighters front man was so delighted with this gift, that he decided to play his fan signed guitar on stage, in front of the festival’s 80.000 spectators.

Foo Fighters headlined this year’s edition of Rock Werchter, one of the biggest European music festivals. The American band was supposed to play at Werchter two years ago, but had to cancel their show because Grohl broke his leg on tour.

‘This is the best gift ever’

To thank Grohl and his Foo Fighters for coming back, Belgian radio station Studio Brussel created a unique gift. For four days, music fans at the festival ground were invited to put their autograph on a Gibson ES-335, Dave Grohl’s favourite guitar. When the radio station handed it over to Grohl, the rock star was impressed: ‘No one has ever done that for me… This is amazing.’ The Foo Fighters front man promised to play it on stage, which he eventually did, to great delight of the thousands of fans watching the show.

The story:




Client: Jan Van Biesen, Witse Van Rillaer

Creative directors: Odin Saillé, Peter Ampe

Creative team: Jan Schoofs, Jonas Caluwé

Account team: Romy Vierhouten, Kirsten Vanderbeke, Francis Lippens

Design: Sven Verfaille

DTP: Steven Devlieger, Céline Godaert

PR: Kenn Van Lijsebeth


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