Unibet and DDB know that feeling.

Unibet and DDB know that feeling.

It has been over a year now. For over a year football fans all over Europe and beyond have been looking forward to EURO 2020.

Imagine if you want to watch the game you bet on and you cannot find the remote ... A terrible feeling. Or that moment when your prognosis is about to become reality … An amazing feeling.

DDB plays with precisely these and many more feelings in the new campaign for Unibet. Tension, impatience, disappointment or euphoria. This rollercoaster of sports emotions is shown in multiple TV commercials and online videos, which are part of a larger 360 degrees marketing campaign.



Client: Unibet
Client Contact: Dennis Mariën, Tom Buttiens
CD: Kwint De Meyer
Creation: Simon Detournay, Celestin Metens, Lennie De Troyer, Wim Provoost 
Copy NL: Jan Schraeyen
Strategy: Dieter Riemaeker
Account Management: Melissa Bekaert, Molly Waeytens 
Design: Sven Verfaille
Production : MAKE
Producers: Audrey Dierckx, Greet Van Thillo
Director : Michaël Bombeeck
Sonic Branding : Sonhouse 

About DDB Brussels

To solve our client’s business issues, we favor our people’s skills instead of the latest buzzwords. Bringing together our people’s talent in strategy, technology, creation and production under one roof results in "work that works”.

Our long-standing experience with people-focused brands (VW, IKEA, Studio Brussel, bpost bank, DKV, letgo, De Persgroep…) inspires an internal culture based on creativity & humanity. This helps us come up with creative business solutions that interact with how people behave today. Our solutions go beyond what is traditionally labeled as advertising and can propel a brand for years.

With a headcount of around 60 people, we are large enough to take up the most serious challenges, while remaining agile enough to respond in real-time to new opportunities.

DDB Brussels
Excelsiorlaan 75-77
1930 Zaventem